Brand identity design for the 2017 Talca Children’s and Youth Book Fair (FILIT), created for the Universidad Católica del Maule. The project developed the logo, visual concept, and character illustrations that defined the graphic line. This colorful...
Brand identity design for the 2017 Talca Children’s and Youth Book Fair (FILIT), created for the Universidad Católica del Maule. The project developed the logo, visual concept, and character illustrations that defined the graphic line. This colorful identity turned the fair into a space adventure: vibrant backgrounds, bold typography, and galaxy-inspired elements invited young audiences to explore reading as a journey through endless stories, across posters, programs, and invitations.